In a report last Monday, the US Federal Trade Commission (FTC) requested for users of the Internet to be given a “Do Not Track” feature to back stiffer regulations on online privacy laws.
FTC chairman Jon Leibowitz said, “If companies adopt our final recommendations for best practices – and many of them already have – they will be able to innovate and deliver creative new services that consumers can enjoy without sacrificing their privacy.”
The Commission voted three-to-one to recommend US legislators and businesses to improve user privacy.
The chair added, “We are confident that consumers will have an easy to use and effective Do-Not-Track option by the end of the year because companies are moving forward expeditiously to make it happen and because lawmakers will want to enact legislation if they don’t.”
If these measures are to be implemented, internet users will have a better Web experience since this will give them the ability to safeguard their sensitive information from scammers and criminals that scouring and lurking in the Web.
The commission is also planning to conduct a public workshop this year to explore concerns about Internet service providers, operating systems, online social networks and browser software that are tracking their user’s behaviors.
Image source: hightech-edge.com