New Apple store to open in Grand Central


If you think Grand Central Terminal is crowded enough with passengers and tourists alike, then wait till Apple’s newest shop starts selling.

Previously occupied by knick-knack shops and ticket machines, the Apple Store will take up 23,000 square feet of space in one the biggest tourist attractions in New York City. It is set to open tomorrow, December 9, 2011 at 10 am.

In a press release, Apple describes the place that was built in a matter of months despite facing some logistical difficulties. “”Beyond the balcony overlooking the expansive Main Concourse, the Apple Store Grand Central offers rooms dedicated to some of our most popular services, including the largest area in the world dedicated to Personal Setup. In the Personal Setup room, customers who buy an iPad, iPhone, iPod or Mac can get up and running before they leave the store.”

So how much did it cost the Cupertino-based company? The rent for the space is rumoured to be $1 million or more. Not only that, it is said that Apple also had to cash out an additional $5 million to purchase the remainder of the previous tenant’s lease.

Pretty steep rent right? Maybe so, but with the world’s highest concentrations of consistent year-round pedestrian foot traffic found in Grand Central, Apple won’t be having any problems in attracting customers. 🙂