Do Mac users really spend more than their PC counterparts?
It’s obvious that the majority of PC owners shell out considerable sums of money to purchase their units, but it is also clear that Mac users shell more than them.
Now, a study done by travel site Orbitz says that Mac users will pay more on hotels than PC users.
In a report by The Wall Street Journal, Orbitz says that Mac users pay $20 to $30 more than PC users.
The report added, “The sort of targeting undertaken by Orbitz is likely to become more commonplace as online retailers scramble to identify new ways in which people’s browsing data can be used to boost online sales.”
TechNewsGadget reported that developers prefer the iOS platform compared to Android. This study by Orbitz strengthens the notion that Mac users are keen to pay for services, compared to others using other services or brands.
Market-wise, Apple seems to be targeting individuals who has money to spare. Take a look at their product lines and you would see that purchasing an Apple product is not cheap.
If Mac users are willing to pay more than their PC counterparts, what would Linux users pay?
Note: That question is merely based on the popularity of each platform and does not mean to generalize operating systems.
Image Source: laptoprepair.proorbitz: