Google tops list of most visited sites for 2011

This year was another banner year for search engine giant Google. And according to the market research giant Nielsen, Google came out on top of all the websites as the top internet destinations this year.

According to the report, Google had 153.4 million unique visitors per month on the average. While Facebook, who by the way came in second, only had 137.6 million.

With 130.1 million unique visitors monthly, Yahoo came in at 3rd. Microsoft’s WindowsLive/Bing/MSN and YouTube completed the top 5.

Here is a complete breakdown of the top 10 with their corresponding average monthly unique visitors:

  1. Google 153,441,000

  2. Facebook 137,644,000

  3. Yahoo! 130,121,000

  4. MSN/WindowsLive/Bing 115,890,000

  5. YouTube 106,692,000

  6. Microsoft 83,691,000

  7. AOL Media Network 74,633,000

  8. Wikipedia 62,097,000

  9. Apple 61,608,000

  10. Ask Search Network 60,552,000

Nielsen also added that Facebook is the most preferred social networking site by the Americans having about 137,6444,000 unique monthly visitors per month. While Blogger was the most preferred blog site in the U.S.. Twitter followed Facebook and WordPress came in second after Blogger.

There was no surprise when Nielsen revealed that YouTube lorded over its rivals. The video sharing website topped the list with 111,152,000 average unique video viewers per month. It was followed by VEVO who lagged behind YouTube with 34,580,000.

Facebook: Third most popular video site

Credit: Nielsen

Yup, you got that right. Facebook doesn’t only reign in the social networking arena, it’s also staking a claim in being among the top video sites in the world.

The result was according to Nielsen’s Video Census released today which looked at the number of video views for the month of October. YouTube topped the chart with 6.6 billion streams and Hulu came in second with 632 million. Facebook came in the 3rd place with 217 million streams, beating out Bing, Yahoo, Fox, ESPN and other sites.

“During the past year, online video viewing has become central to the Web experience,” Jon Gibs, Nielsen’s Vice President of Media Analytics, said in a statement. “In conjunction with this increase, we are seeing remarkable growth in video viewing on social networking sites and it is only natural that these two trends would converge in consumers’ minds, making sites like Facebook and, increasingly important distribution points for both consumer and professionally generated video.”

In September of this year, Facebook only ranked tenth among the most number of video streams.

“Social networking sites are evolving from a venue for catching up with friends to a platform for personal expression, allowing consumers to share their experiences in the full variety of content formats available online,” Gibs said.


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