#100 Sekiro: Shadows Die Twice Pushes 2 Million Copies Sold

It only took something like 10 months to hit the 100th episode mark for an “almost” daily show but we made it! Thanks for listening and showing your support! Enjoy the show, we’re introducing something new!

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LinkedIn Debuts Your Commute, Let’s You Explore Travel Time To A Job

Now you can check how long it takes for you to get to a potential employer’s workplace before deciding to apply for it.

LinkedIn wants you to cover all the bases before deciding whether you want to apply for a job or not. That includes how long it takes for you to get to the workplace which is a big factor to a lot of people. The Your Commute feature helps with that.

The Microsoft-owned professional networking platform announced this new feature to helps job seekers factor in the distance to the workplace. It shows you the commute time whether you’re walking, driving or taking public transportation.

LinkInn announced the feature in a blog post.

“We’re always looking for ways to help our members make informed decisions about their career, and with all of these insights now directly within a job listing, we’re making it even easier to find the job that’s right for you.”

The feature is currently available on the LinkedIn mobile app. A new ‘See Your Commute’ option will be visible on the job listings page. You can enter your home address and the map will show you the travel duration to the job listing. It works similarly like Google Maps in showing directions.

The company also announced that soon, it will be possible for users to save their location information locally on their phones. This eliminates the need to input your address every time you look at a job listing.

LinkedIn Rolls Out Videos for Sponsored Content

LinkedIn is making it easier for companies to engage audiences with videos.

(Credit: LinkedIn)

Six months after a private beta testing, LinkedIn finally rolls out their latest update that will help brands with their campaigns.

In August of last year, the company rolled out native video uploads for individual users. Last week, LinkedIn introduced two ways for companies to finally use videos on their pages. Brands and businesses can now run sponsored videos and add videos on their Company Pages. This is the first roll out of video capabilities for their businesses.

“We have seen a lot of demand from people looking to use video as a tool to drive results for their businesses,” Abhishek Shrivastava, director of product for LinkedIn Marketing Solutions told Marketing Land.

The first capability allows companies to run native video on their ads. Videos for Sponsored Content lives directly in the news feed as a standalone post. Companies can collect “high-quality leads with a persistent ‘call to action’ button or through their lead generation form. This feature was tested by over 700 businesses since October and presented favourable results.

The second video feature allows companies to upload native videos on their Company Pages. According to the release, Company Page video is 5x more likely than other types of content to start a conversation among members.

Both video capabilities for companies are going to be available in the coming weeks.

Fast Track: Learn the Most Wanted Skills of 2018 for Free

Two influential leaders of our time, Bill Gates and the late Steve Jobs didn’t finish school – something that they could have done easily today through MOOC or Massive Open Online Courses. In some ways, MOOC, fueled by the Internet is correspondence school on steroids – leveled up and made affordable or free. It is a great equalizer because you can study the most wanted core and soft skills (and get certified for it) in practically any field from home. Some classes are conducted in real time, across different time zones. However, about 90% of courses give you the freedom to learn anywhere, anytime.

Staying Relevant in a Brave New World

LinkedIn, Indeed and Upwork have identified most wanted skills that have sharply veered from the usual customer service and marketing skills that dominated the past years. 2018 and beyond sees man pitted against bots and AI. Predicted also is greater collaboration among and between teams physically apart and working online through the cloud, making it necessary to acquire new skills for a cross-cultural workforce.

What is MOOC?

 “Massive Open Online Courses (MOOCs) are free online courses available for anyone to enroll. MOOCs provide an affordable and flexible way to learn new skills, advance your career and deliver quality educational experiences at scale.”

– Mooc.org

MOOCs like EDX, Coursera, Udemy, Udacity, Skillshare, and CodeAcademy offer a wide range of courses in popular fields like computer science, management, business and other technical courses like programming, design, graphics, gaming, and animation. Those who prefer to be grounded on the basics can start with Alison and GFCLearn. Khan Academy is heavy on Math, Coding and even offers a Pixar course for free! LinkedIn has thrown in its hat and has acquired Lynda.com, a popular site specializing in technical subjects. Latitudeu.com, a leader in LMS or learning management systems offers must-take courses for those who are applying for their first job or re-inventing themselves to remain relevant.

Getting a Master’s from top Universities like Harvard, MIT, Oxford, Berkeley, Wharton, Johns Hopkins and other Ivy League Schools is now a distinct possibility. In fact, the area of study is so wide that MOOCs can prepare you for practically anything – from language proficiency test preparation like IELTS, TOEFL to highly in-demand  Apps Development, Microsoft, Programming Languages (JAVA, C, SQL, Python), Quickbooks, Maya, Adobe and other certifications. And just to prove that it is up-to-date, you can even study about Supply Chains/Logistics, Bitcoin, Blockchain, and Robotics!

Courseware, Delivery, and Quality Assurance

Typically, each course, whether fundamental or advanced has a very good industry-relevant and updated curriculum. Lecturers are from both the academe and industry. They are so skilled that even canned video becomes interactive with downloadable lessons, exercises, tests, assignments, and in some cases, projects. It can be tough and you can’t proceed to the next topic or level without passing the current one. Quality assurance is built-in every step of the way. The caveat is that “garbage in, garbage out” so to make learning meaningful, you must engage and focus.

When teachers go live, these sessions are recorded for viewing at a more convenient time. Tools like Zoom, Google Hangout, and Skype make it interactive with screen sharing, file sharing, messaging, video, and options for recording. Most of the lessons are offered free or on “audit” only which means that you pay only if you need a proof of accomplishment (e.g. certificate). Other courses are offered in clusters and you pay for the more advanced classes.

Job Preparation

Before you get hired or contracted to work independently, companies in the words of the actress Sally Field, “must really, really like you!” Indeed, Glassdoor, Upwork, LinkedIn and Monster put prime importance on soft skills. EDX, one of the leading MOOCs, through the Rochester Institute of Technology, offers 3 reasonably-priced courses targeted to teach you:

Good to have skills – something oddly reassuring in a flux of changing paradigms. A brave new world indeed!

RIM gives a preview of apps to come with the BB10 OS

Attendees of BlackBerry Jam Americas conference had a sneak preview of what Research In Motion has for BlackBerry fans around the world.

RIM unveiled the apps that will be included in their BlackBerry10 OS when it launches sometime soon and during the Blackberry Jam Americas conference, those in attendance got a small preview of what RIM has in store.

Social Networking giant Facebook made its appearance on the conference. The Facebook app for the BlackBerry10 OS looks similar with that of the Facebook app for iOS, with shortcuts at the top and the navigation panel on the left portion of the screen.

Foursquare is also set to make a mark to BB users as Senior Software Engineer Pete Nofelt showed what the Foursquare app for BB 10 OS would look like. The great thing about the Foursquare app for BB10, and one that is unique to BlackBerry, is the BBM integration. This enables Foursquare members who use BlackBerrys to post updates to their BBM accounts and other social networks with the Foursquare app.

RIM also said that LinkedIn and Twitter are set to come up with apps for their BB10 OS, although they were not a part of the conference.

Image Source: engadget.com

LinkedIn hits 10 million members in UK

LinkedIn may not be as popular as Facebook in regards to members, but LinkedIn must be doing something right as they have stuck in the social networking race for quite a while.

LinkedIn currently has about 175 million members worldwide, a far cry from Facebook’s.

The business social network revealed that there are now 10 million members that reside in UK, which means 4 out of every 5 professionals have now signed up to their services.

According to data released by LinkedIn, there are 406,850 LinkedIn members who have company directors as their designations. About 533,641 members on the other hand see themselves as business owners. Veterinarians number 18,750 while 50,496 are teachers. Only 130 sailors listed their profession.

LinkedIn European Managing Director Ariel Eckstein said, “Reaching 10 million members in the UK shows that skilled workers believe our community is vital to their careers. Every day, our members are adding information to their profiles, sharing important views and insights, connecting to one another, building their networks and getting access to a world of potential contacts, business partners, investors, employers and employees.”

LinkedIn members in UK are mostly found in London, Birmingham, Reading, Edinburgh and Manchester.

What can you say about LinkedIn?

Image Source: wired.co.uk

Twitter cuts ties with LinkedIn

In an effort to keep their members in their site longer, micro-blogging site Twitter has decided to keep posts away from the profile pages of their LinkedIn accounts.

The decision which was announced last Friday was one of the many ways Twitter is doing to keep members in their site.

One of the decisions they made was to block your Tweets from being posted in your professional social networking account or in LinkedIn.

Their partnership was started last 2009 and ended a few days ago.

LinkedIn Head of Content Products Ryan Roslansky is hoping that their members would still share their posts on Twitter even if the latter has blocked posting Tweets to LinkedIn.

He added, “Consistent with Twitter’s evolving platform efforts, Tweets will no longer be displayed on LinkedIn starting later today. We know many of you value Twitter as an additional way to broadcast professional content beyond your LinkedIn connections.”

“Moving forward, you will still be able to share your updates with your Twitter audience by posing them on LinkedIn,” he said.

Opus Research analysts Greg sterling said, “They don’t want people to consume and interact with Twitter in places where they probably have no ability to put ads.”

Is Facebook next after LinkedIn?

Image Source: digitaltrends.com

Facebook still the king of social networking sites

Facebook continues to lord it over the social networking scene and is now the most used social networking site in 126 out of 137 countries the world over.

The Next Web said that, according to Vincenzo Cosenza, Facebook is still the king in 126 countries. He analyzed the data based on a combination of Google Trends and Alexa for Website traffic.

Consenza said, “Europe is the largest continent on Facebook with 232 million users, while North America has 222 million and the whole of Asia boasts 219 million users.”

However, when we talk about Russian speaking countries, Facebook lags behind VKontakte and Odnoklassniki.

In China, PC Magazine said that QZone is the foremost social networking site used. It has about 560 million users. They cite that the banning of Facebook in several areas in the country as the reason behind this.

QZone is followed by Tencent Weibo which has 337 million users and Sina Weibo with 334 million.

Meanwhile, other social network sites such as Twitter, Badoo and LinkedIn are battling it out for the second spot in various countries worldwide.

Consenza said, “If we take a look over Facebook’s shoulders we can see the battle for the second position between Twitter and LinkedIn or, especially in Europe, between Badoo and Twitter.”

Image Source: covermyfb.com

Linkedin Enhances Security. Now.

Linkedin has decided to enhance its security, in order to ensure that it won’t be affected by any hacking in the future.

After a big week and a Russian hacker publishing the passwords of 6.5 million users, Linkedin felt threatened more than ever. Since it is a big website, they couldn’t leave it without action and that’s why they decided to protect their users for future attacks.

Vicente Silveira, director at Linkedin, wrote on a Linkedin blog post:

We have built a world-class security team here at LinkedIn including experts such as Ganesh Krishnan, formerly vice president and chief information security officer at Yahoo!, who joined us in 2010. This team reports directly to LinkedIn’s senior vice president of operations, David Henke.

Under this team’s leadership, one of our major initiatives was the transition from a password database system that hashed passwords, i.e. provided one layer of encoding, to a system that both hashed and salted the passwords, i.e. provided an extra layer of protection that is a widely recognized best practice within the industry. That transition was completed prior to news of the password theft breaking on Wednesday. We continue to execute on our security roadmap, and we’ll be releasing additional enhancements to better protect our members.

Linkedin was already planning, before the attack, to protect the users with better security measures, by creating a system with an extra layer of encoding protetion.

If you are worrying about your Linkedin account, Vicente Silveira notes:

If your password has not been disabled, based on our investigation, we do not believe your account is at risk.

However, it is good practice to change your passwords on any website you log into every few months. For that reason, we have provided information to all of our members via the LinkedIn Blog, as well as a banner on our homepage instructing members on how to change their passwords.

Have you changed your password then?

Image Source: biztech2.in.com

Smartphone FB users outnumber those using desktop computers

So what really is behind this Facebook hoopla? Are the ones that lead the charge using the traditional means (computers) or are they being overrun by tech-savvy individuals using their smartphones as a means to connect to their Facebook accounts?

Well, comScore’s new report released last Monday says that Facebook users spend more time accessing their accounts through their smartphones rather than desktop computers.

The report entitled Mobile Metrix 2.0 cites that the social networking sites members spend an average of 441 minutes or 7 hours and 21 minutes, accessing their Facebook accounts via their smartphones. In contrast, users spend about 391 minutes or 6 hours and 31 minutes, checking their FB accounts on PCs.

The report also showed that amongst all social networking accounts, individuals spend more time in their Facebook accounts the most. This includes Twitter, LinkedIn, Pinterest and Foursquare. The social networking mogul has about 78 million unique monthly visitors who visit the site through their smartphones.

With this development, it is good to bring up the topic of a Facebook Smartphone. If we base it on the multiple studies being done by a number of agencies then this strategy of the company could only lead them to more success.

Image Source: radiosocialmedia.wordpress.com

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